Swedish furniture brand IKEA has created a re-sale platform called ‘IKEA Preowned’, after it was found that IKEA products make up a significant number of items on current sites such as Gumtree, eBay and Facebook Marketplace.
IKEA’s site, which allows people to buy and sell used IKEA products, is being trialled in Madrid and Oslo until the end of the year, with a global rollout to follow if the platform proves successful.
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